Chat Place Forum

I am looking for some web marketing gurus to help me out here. I have a relatively new website and was approached by an advertiser who wants to either pay for a link (monthly) on my site OR exchange links. I am trying to decide which approach is better. Since my site is new and doesn't get a lot of traffic yet, I can't see charging very much for the link. The advertiser's website has a pagerank of 4, while mine is not ranked. I am thinking the link exchange might help improve my pagerank. Which approach do you think is better? What would be a good starting point for text link pricing?

Find out how much they are willing to pay.

Putting their link on your site and your link on their site isn't that good of a strategy.If they have another PR4 site that they could place your link then that would be a good way to trade links. So it is not obvious that you just swapped links...

As far as getting links to your site start visiting related forums and start posting using your URL as your signature.

Also find blogs related to your website topic and start posting comments and use your URL.

Good luck

I think link exchange is better than paid links. If you are exchange links with quality and releated sites then it is more beneficial than paid links.
Content provided by Yahoo Answers.