The purpose of digital marketing is providing viable solutions in order to increase sales and generate customer loyalty. However, in order to achieve customer loyalty through user-interaction and valuable feedback. Many businesses
create an app that not only provide customers or buyers direct means of contact, but also allows them to interact with the brand owners and product designers in order to develop a better product or service. The role that mobile phone applications play in digital marketing is rising day by day, as more business require digital applications for their businesses. Did you find this helpful?